John Lewis New Parent Starter Kit Baby Box

Prepare for your new arrival with a curated box designed for mum and baby, and including favourite brands such as Silver Cross, Trixie and Lansinoh. For mum, there are practical support items such as supplements and access to My Expert Midwife's On-Demand antenatal course. For baby, the kit has all sorts from soothers to teethers, all to help get you started with parenthood.

Kit contains:

Baby Einstein™ Outstanding Opus™ Sensory Rattle & Teether
Multi-sensory teether toy and rattle that features rattle beads, bright and high-contrast colours, and 8 teethable textures for baby to explore! This teething ring keeps baby engaged and curious while they get teething relief from the rainbow-coloured textures.

BIBS Colour Round Baby Soother, Size 1, Sage
The original BIBS soother, bringing comfort and joy to babies for over 40 years. These soothers have a natural rubber latex nipple that's loved for its skin-like softness, excellent flexibility, and suction resilience. It resembles the natural shape, fit and movement of a mother's nipple during breastfeeding for a natural latch, easing transitions between dummy use, bottle feeding and breastfeeding. The shield is curved to minimise contact with the skin, reducing moisture build-up and the risk of irritation around the mouth. Three ventilation holes ensure optimal airflow for added comfort and safety. Free from harmful chemicals like BPA, PFAS, and phthalates.

Ella's Kitchen Banana & Apple Puree, 120g
100% organic pureed apples and bananas with a dash of lemon juice. Nothing else added, not even water.
Suitable for 4 months+.

Ingenuity™ SwaddleMe by Ingenuity™
Soft, womb‑like swaddle that gently hugs newborns, calming startles and offering quick, easy nappy changes with a smart two‑way zipper.

John Lewis Baby Sleeping Bag
Made from breathable cotton, they help keep little ones warm all night long while being a safer alternative to traditional blankets. The bag has poppers on the top and a zip from the side to the centre bottom that allows for easy dressing.
2.5 tog is recommended for temperatures of 16-20°C.
One sleeping bag is included in the box; colour, print and tog may vary.

Lansinoh Calming Bedtime Butter, 290g
This expertly blended bedtime butter is your new pregnancy bedtime ritual. A wonderfully rich, nourishing moisturiser to bring a little luxury to your evening routine, it's infused with calming magnesium and comforting lavender and chamomile scents to help prepare you for a restful night’s sleep.
Ingredients: Water (Aqua), Butyrospermum Parkii (Shea) Butter, Theobroma Cacao (Cocoa) Seed Butter, Caprylic/Capric Triglyceride, Glyceryl Stearate SE, Magnesium Chloride, Helianthus Annuus (Sunflower) Seed Oil, Glycerin, Persea Gratissima (Avocado) Oil, Cetyl Alcohol, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Arachidyl Alcohol, Behenyl Alcohol, Benzyl Alcohol, Caprylyl Glycol, Parfum (Fragrance), Arachidyl Glucoside, Aloe Barbadensis (Aloe) Leaf Juice Powder, Benzoic Acid, Lavandula Angustifolia (Lavender) Oil, Anthemis Nobilis Flower Oil, Linalool, Polysorbate 60, Sorbitan Isostearate, Sodium Hydroxide, Geraniol, Avena Sativa Kernel Extract, Potassium Sorbate, Citronellol, Coumarin, Lactic Acid, Sodium Benzoate, Limonene.

Lansinoh NaturalWave™ Baby Bottle, 60ml
Anti-colic with a wide-based, extra-soft and stretchy teat, Lansinoh’s NaturalWave™ Baby Bottles help you share the feed, and the load. And if you’re breastfeeding, it’s clinically proven to reduce nipple confusion, so you can happily switch from breast to bottle and back again.

Maxi-Cosi Baby on Board Sign
The Maxi-Cosi Baby on Board indicates to other motorists that there is a child in the car and encourages drivers to use caution when approaching vehicles with young passengers. The sign is clearly visible from a distance and comes with a suction cup so it can be adhered to any car window.

My Expert Midwife All-In-One Pregnancy Supplements
One capsule. Complete support. From pre-conception to birth and beyond. Say goodbye to juggling multiple supplements. A midwife-developed, vegan, and foetal medicine-approved formula, your trusted partner through every stage - from the moment you start trying, all the way through pregnancy, birth, and beyond. Just one capsule a day gives you 100% of the essential vitamins and minerals recommended for a healthy pregnancy, including: Folic Acid to support early foetal development, and Vitamin D for bone health and immune support. Plus, more carefully selected nutrients to support your body and baby, every step of the way. Designed by midwives, approved by dietitians. Vegan and made with high-quality, naturally derived ingredients. Suitable to take from pre-conception through postpartum. Whether you're just starting to plan or already well on your journey, this is the one supplement you need to feel supported, nourished, and empowered. Simple. Complete. Made for motherhood.

My Expert Midwife On-Demand Antenatal Course
Expert advice, anytime. Pregnancy is a huge journey, and you deserve to feel supported every step of the way. That’s why this midwife and doctor-developed On-Demand Antenatal Course gives you real, evidence-based guidance from the people who really know their stuff. 137 expert-led topics, 7+ hours of easy-to-watch video content. Delivered by 5 midwives and doctors. Includes guides, checklists, animations and quizzes. 24/7 access – learn at your own pace, anytime, anywhere.

Nestle Celerac Cerelac Infant Cereals with Milk Rice, 160g
CERELAC® Rice with Milk is a nutritious, fortified rice-based cereal designed for babies and toddlers from 6 to 36 months of age. It contains key nutrients such as calcium, which contributes to the normal growth and development of bones, vitamin D, which helps support the normal function of the immune system, as well as zinc and vitamins A & C. Also enriched with iron to support normal cognitive development.

Pearhead Wooden Photo Prop
Document your baby girl or baby boy’s arrival with this trendy and fun gender-neutral milestone photo sharing prop card. One side of the disc says, ‘oh baby’ and the other side says, ‘hello world’. It’s the perfect way to share the arrival of your little one with loved ones.

Silver Cross Car Window Shade
Keep your little passenger cool, comfortable, and protected on every journey. This sunshade attaches to any vehicle window using cling-on material - no suction cups and no slipping mid-drive; simply press the shade against the glass for effortless UPF50+ shading. Lightweight, slim and easy to transfer between cars, the breathable mesh fabric softens bright sunlight and sits flat against the glass for a clean, secure fit on every trip.
One sunshade included only.

Tommee Tippee Natural Start Baby Bottle (150ml) and Newborn Soother (0-2 months) Gift Pack
Tommee Tippee's most breast-like bottle. It makes switching from breast to bottle and back again easy thanks to the soft, silicone teat that flexes and stretches like a breast. The bottle also has an anti-colic valve to keep gas away from baby’s tummy. Self-sterilises in just three minutes in the microwave, 100% leakproof with the lid (even when upside down) and BPA-free. The Newborn Soother is specially designed to be the perfect fit for newborns with an extra small baglet. It also features a symmetrical silicone teat so it always sits the right way up, a miniature, curved shield for a comfortable fit and air holes so their skin can breathe.

Trixie Silicone Spoon
Two colourful spoons with a friendly face to enjoy your meal! These are the ideal spoons to feed your child solid food and are great for children who are learning to eat on their own. The stainless steel part is integrated inside the spoon for sturdiness and to keep it straight, so the item cannot be used in the microwave. Even with intensive use, the tableware will stay in good shape. The 100% food-grade silicone complies with all European safety standards.
Colour and character may vary.

Vital Baby Hygiene Aquaint® Cleansing Water, 50ml
A hypoallergenic formula that’s gentle on skin and powerful on bacteria. Made without alcohol, fragrances or nasties - just water and hypochlorous acid from electrolysed water. Hypochlorous acid is naturally produced in our bodies to fight infection and keep us safe. It doesn’t have any harmful chemicals, alcohol or fumes and is also frequently used in medical products such as eye drops. Safe to use for skin contact from birth, even on the most delicate skin. Aquaint has been dermatologically tested to ensure it’s gentle and hypoallergenic. Use it to clean grubby hands, messy faces, dirty bums and more. And it's not just for babies. While it was developed with the youngest customers in mind, it's also perfect for a fresh spritz after hitting the gym, a quick facial cleanse after a commute, or a relaxing nighttime skincare routine. Spray directly on skin for antibacterial cleansing at home and on the go.
Suitable for vegans and vegetarians.

WaterWipes Sensitive+ Newborn & Baby Wipes
The World’s Purest Wipes for Sensitive Skin. Families can continue to trust WaterWipes Sensitive+ Newborn & Baby Wipes to gently clean, care and help protect sensitive skin. Thick, soft and plant-based with just two carefully selected ingredients: 99.9% ultra-purified water and a drop of fruit extract. The ultra-purified water undergoes a 7-step process, making it even purer than tap, boiled or bottled water. WaterWipes remain unscented and gentle on sensitive skin. They are clinically proven to be kind to babies’ skin—giving parents the confidence to help protect their children in the purest way possible. Trusted by families worldwide for everything from nappy changes to messy hands and faces.
Ingredients: Aqua/Citrus Grandis (grapefruit) seed extract.

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